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Bull Bars

ARB Logo  - Trusted by McCormack's 4WD for 4WD and Off Road Enthusiasts

The origins of ARB go back to 1975, when company founder, Tony Brown, was inspired by a 4WDing trip through the top end of Australia. Back then, 4WDers relied on homemade or ill-fitting equipment that was not designed for extensive Outback expeditions. Endless corrugated roads, extreme temperatures, and the heavy loads carried by Australian travellers were tremendously punishing on vehicles that regularly tackled these kinds of conditions. Tony’s many years spent toiling on his Series 1 Land Rover proved extremely beneficial to others in the top end during his travels. Damaged bull bars and broken roof racks ensured Tony’s expertise was regularly called upon, and through this experience an idea was born – well engineered, durable equipment that would meet the vigorous demands of 4WD owners.

Upon his return to Melbourne, Tony put theory into practise, and began working in the family garage to address some of the product deficiencies he’d encountered on his trip. It was exactly what Australian 4WDers had been waiting for, and ARB, the initials of Anthony Ronald Brown, was founded. Today, ARB is Australia’s largest manufacturer and distributor of 4×4 accessories.  We have a vast international presence, with offices in the USA, Europe and the Middle East, and an export network that extends through more than 100 countries around the globe. Our philosophy, however, has never wavered from its original course – quality, reliability and practicality above all else.

To ensure our products consistently meet your expectations, ARB invests substantial capital into research and design each year. Our design and engineering team utilises the latest CAD, CAM parametric modelling systems and finite element analysis packages, and is supported by independent companies and universities for special projects like vibration, strength and crash testing. We also devote considerable time and resources toward sourcing new products from around the world. IPF lights from Japan, Warn winches from the United States… we scan the globe in search of equipment that meets both the demands of our customers and our own stringent quality requirements. In addition, we are constantly on the lookout for new ways to improve our business practices, from distribution to customer service. ARB is a Quality Endorsed Company and wherever we can, we endeavour to ‘raise the bar’.

 

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